Performance Focused

There are a lot of great ideas out there, but without a proper strategic plan, it will never reach its full potential. We build a strategic plan to maximize a brand’s potential in the following channels of distribution. 

Online 

Branded ecommerce websites have become the hub of every direct to consumer business. From here, the company branches out into other channels of distribution, and also intereacts with online marketplaces.

Home Shopping Channels

The live Television Shopping business, driven by QVC, HSN, and Evine in the US, has become a $25 Billion industry. With deep relationships within this industry, we work with these channels to tap into their 450 million viewers, in the US and abroad. 

 

Direct Response TV

Long Form infomercials have been used to tell brand stories for years. Together with shorter DR spots, they have built iconic brands like Total Gym, Proactiv, Shark, and more. Our foundation in the principles of this medium helps us to understand all channels of distribution and the use of video to reach consumers.